People are spending more time using their phones to search for products and services. With the explosion of smartphone apps, there are now numerous ways for consumers to comparison shop even while they are inside a store. If someone wants to see how much something costs at another shop in the same mall, elsewhere in town or online, there's an app for that.

Mobile applications can help shoppers find coupons, check for better deals online, or compare prices from one store to the next. These include RedLaser, ShopSavvy and ShopKick.

ShopSavvy allows retailers to deliver a feed to their service. Consumers can then see your inventory, deals and pricing, as well as purchase products through your website or by visiting your local store. Set up your products through ShopSavvy and get them in front of millions of consumers to expand your reach. 

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