It takes time to get a page indexed highly in Google or Bing, so get started now if you would like your site to rank well for phrases related to a future event.

If you know your business is going to be involved with a key event, product launch, or a holiday-related sales event that will occur many months or even a few years in the future (an example would be the Olympic Trials), create a page on your site now that is well optimized for that event. Include the name of the event in the page title and within the text of your page. Similar changes can be made in advance of each holiday to optimize your exposure.

Visit our SEO resources page for more tips on improving your SEO. 

Marketing Bites are short actionable tips to help you market your business. Each Bite contains a marketing idea and an easy to complete action. The Marketing Bite is emailed weekly to subscribers.