The Latest: Michael Stearns speaks on Maximizing Your Web Marketing Efforts for SCORE
HEROweb's very own co-owner/founder, Michael Stearns, will speak today at a SCORE seminar for local entrepreneurs in the Eugene/Springfield metro area.
The presentation, Maximizing Your Web Marketing Efforts, will cover some key topics including:
- How to Build a Successful Online Marketing Strategy
- Understanding the Internet Economy
- Where to Put Your Focus
- Assessing and Shaping Your Website Message
- Gaining Control of Your Content
- Design/Usability Factors
- Search Engine Exposure and Optimization
- Connecting to Your Local Community
- Building Your Personal Brand
- Standing Out
- Tracking Your Results
- Tools for Web Development
This presentation will be live tweeted by HEROweb staffer, Mindy Linder, with the hash tag #herowebtalks - so YOU can follow along!
Find supporting materials for this and other topics in our Learn section or at http://www.heroweb.com/maximize.
Also, if you're interesting in learning more about Web Marketing, join us for our new free series Marketing Bites - Monthly Talks. While our SCORE presentations serve to provide some excellent basic information to get newer entrepreneurs and those individuals exploring the idea of starting their own business an introduction to key concepts for success -- we are seeking to deepen the conversation and generate dialogue around some intermediate and advanced topics for the established and seasoned entrepreneur.Marketing Bites - Monthly Talks will be 90 minute sessions that include a presentation with in-depth discussion on a specific web marketing topic. We encourage attendees to share their stories and questions with their peers and our resident web marketing and e-commerce expert, Michael Stearns. This series is geared towards building community through dialogue about web marketing to help grow and sustain small businesses.
We kick of this series later this month - don't miss it!
HEROweb Marketing & Design presents
Marketing Bites - Monthly Talks:
Monday, February 27 from 6:00 pm - 7:30 pm
Bascom Room at the Eugene Public Library in Downtown Eugene
FREE
